Here are a few tips to help you;
- Manage media files, (pictures & document) for your website
- Improve your indexing with Google images
Managing Media files like images & documents.
Lets start with documents.
Before you upload a document to your website it needs to be saved in a format that can be opened by everyone so it is best to save as a .pdf file. If it is a large document (large file size of say more that a few meg) it is best to convert it to a .zip file which will compress the file size. Zip flies are also a handy to if you have content on the document that you don’t want indexed with Google, as Google can’t lift content off a .zip file.
OK now for images.
It is always best to edit images before uploading. When you save an image on your hard drive, save images at a sensible size in pixels width & height (max 1000 pixels) and consider the file size (KB & MB) because if it is too big it will load too slow & people will move on to a competitors website.
Try & use file extensions for your images like .jpeg which is the standard photo file type. PNG also is good to use if the image has a transparent back ground. Steer away from .gif as these file normally distort when minimised.
Note: most images (except .gif) can be saved as a smaller image with distorting or pixel-ating. However all images will pixel-ate if made bigger than the saved file size.
Tip: Save the original large image on your hard drive then resize & name & re-save to be used on your website or email.
Things to remember about image sizes is that when you reduce an image size by 25% it will reduce the file size by not just 25% but at least twice the expected file size & the higher the original image resolution & type of image can increase it even more.
eg a few facts about the image to the right how it was to how it now is after resizing.
- 1024 × 768 pixels is 194,028 bytes (197 KB on disk)
- 256 × 192 pixels is 21,030 bytes (25 KB on disk)
Improve your indexing with Google images
- name the image with descriptive keywords & string of keywords, so rather than ‘photo1’, name it ‘Find_Net_Solutions_Google_Consultants_Gold_Coast’.
- Make sure you don’t have spaces between words by using either a minus sign (-) or and underscore (_). The reason is the space between characters creates unnecessary code when loaded into a website, this then miniseries the effectiveness of getting the image to be ranked by Google in Google images that links back to your website.