As you may now that when Google Places was introduced in 2010 I was the Editor of ‘Get Found! How to Top Google’s Local Listings’ this book has helped thousands of businesses make the most of their Google Local Search & Google Maps listings. Now a few years on many things have changed from with Google Local Business Search so the book is out of date so we will continue doing relevant articles to help you stay competitive in a local search on Google.
Google Places now Google Plus for Businesses Pages Explained
Google Places (also known as Google Plus Local) and Google Plus for Business are very important for all businesses who trade locally to have their Google Plus profile established.
So if people look for your business by searching something like ‘Auto Electrician Canberra’ (service/product & location) then your business needs to be found in that local search results Google Plus for Business.
What is the Difference between Google Places and Google Plus?
Google has been fairly confusing during the changes that it made to how local businesses are listed in its Maps and Search that rolled in 2012, and it has not made things easy or clear for local businesses.
Originally, a local business could create a listing for themselves on Google Maps by using Google Places. After the creation of Google Plus, Google also made it possible for businesses to create social pages on Google Plus, called Google Plus for Business — similar to Facebook pages for businesses.
Google’s ultimate goal has been to combine the map listings of the Google Places pages with the social aspect of the Google Plus pages. The first step in this process was to upgrade the look and feel of a Google Places page so that it looks more like a Google Plus page.
If you want rank better in a local search on Google call us today