Hotels and resorts are rarely full – in fact, most have a 70% occupancy rate (remember Airbnb has significantly impacted the hotel industry!).
But of course, they’re always open with fixed costs for wages, electricity, air conditioning, cleaning & so forth.
And they nearly always have rooms available.
So we help fill those rooms through promotional incentives like this.
And the resorts then hope to make money from guests dining in their restaurants, ordering room service, drinking in their bars, going on hosted tours, enjoying the day spas and having snacks around the pool.
In other words, the Hotels and Resorts are happy to forego margin on their room, based on the expectation of guests spending money elsewhere on the premises.
Most of the hotels in this program allow 4 x people per room (2 adults & 2 children) – with the Phuket & Koh Samui Resorts allowing 2 adults & 1 child under 5 years of age.